The Role of Visitor Engagement in Preserving Uzbekistan's UNESCO World Heritage Sites
Keywords:
Visitor Engagement, UNESCO World Heritage Sites, Sustainable Tourism, UzbekistanAbstract
Uzbekistan’s UNESCO World Heritage Sites represent invaluable cultural and historical assets that require sustainable preservation strategies. This study investigates the role of visitor engagement in site conservation by analyzing data from structured surveys and official records. A multiple regression analysis reveals that visitor engagement has a significant positive effect on preservation status, while tourism volume alone does not directly influence conservation outcomes. The findings emphasize the importance of interactive and educational tourism experiences in fostering responsible visitor behavior. The study provides practical recommendations for policymakers and heritage site managers to enhance engagement-driven conservation efforts.
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